Marketing Solutions for Home Goods Companies
New movers don’t just bring boxes — they bring buying power. From furniture and mattresses to flooring, appliances, and décor, new homeowners spend heavily in the first few months to turn a house into a home. This makes it the ideal time to get your brand in front of them, before they’ve formed loyalties with other retailers.
Settled connects your business directly with families moving into your area through our exclusive "welcome to the neighborhood" email newsletter and digital direct mail outreach campaigns. By being the first to welcome them, you position your store as the go-to destination for the big-ticket purchases and everyday essentials every new mover needs.
⇨ 70% of new movers purchase furniture within the first 3 months.
⇨ $9,000 average spent by movers on furnishings/appliances.
⇨ 68% of new movers remain loyal to the first retailer they shop with.
How Settled Works — Simple. Automated. Done-for-You.
Reserve Your Category
Choose your business type & area so we keep you exclusive. We typically send to a 25 mile radius for you.
Send Your Logo & Offer
You provide your brand and optional coupon to offer the new homeowners; we design the newsletter tile.
We Email It Monthly
Every new homeowner in your area receives the newsletter, featuring your business among local favorites.
Trusted by 1000+ Businesses Who Want to Reach New Movers First
Email Newsletter & Digital Direct Mail
80% of new movers use coupons when they move into their new home. Put your business front and center in front of them to earn their business before anyone else does.
Why New Mover Marketing
We connect you with people who just moved into your area. New movers spend more in the first 6 months than others do in 3 years and are 5x more likely to become repeat customers.
Real Retailers. Real Results.
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We’ve seen a noticeable lift in sales since using Settled. New homeowners are walking through our doors every week — and it’s all thanks to the outreach you’re doing behind the scenes. This is the kind of marketing we’ve been missing.
Got Questions? We’ve Got Answers.
What exactly do I get for $10/month?
Your business gets featured in our “Welcome to the Neighborhood” digital newsletter sent monthly to new homeowners in your area.
Who receives the newsletter?
Only new homeowners within your 25-mile radius—the people settling in and ready to buy local.
How do I cancel?
Cancel anytime before your next billing date. No long-term contract.
Will I be charged during the trial?
No. You get full access for 14 days. Billing only begins when your trial ends.
Do I need a credit card to start?
Yes. This prevents spam sign-ups, but you won’t be charged until day 14.
Can I include a coupon or offer?
Yes! Optional. Coupons boost response and you’re welcome to include one each month.
Is my category exclusive?
Yes—only one business per category/territory. Once the slot is taken, it’s locked.
When will I see results?
Many businesses begin receiving new inquiries within the first month's newsletter—your results depend on niche & offer.
What if I don’t like it?
Cancel anytime before the 14th day and you will not be charged.
Will my listing be sent out during my trial?
Your listing goes live as soon as your trial converts—don’t worry, we’ll notify you when your first send happens.
We help your business dominate locally by giving you exclusive access to new homeowners — first.
Smart outreach. Real results. No contracts. Cancel Anytime.
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