Marketing Solutions for Home Goods Companies
New movers don’t just bring boxes — they bring buying power. From furniture and mattresses to flooring, appliances, and décor, new homeowners spend heavily in the first few months to turn a house into a home. This makes it the ideal time to get your brand in front of them, before they’ve formed loyalties with other retailers.
Settled connects your business directly with families moving into your area through SMS, email, and optional direct mail campaigns. By being the first to welcome them, you position your store as the go-to destination for the big-ticket purchases and everyday essentials every new mover needs.
⇨ 70% of new movers purchase furniture within the first 3 months.
⇨ $9,000 average spent by movers on furnishings/appliances.
⇨ 68% of new movers remain loyal to the first retailer they shop with.
How Settled Works — We Handle Everything, From Outreach to Delivery
We Handle the Outreach For You
We instantly plug you into our automated system that sends professional email and text campaigns to new homeowners near you. No setup, no hassle — everything is handled for you.
You Reach Buyers at the Perfect Time
Your business is put directly in front of families who have just moved in and are actively setting up their new home. They see your brand right when they’re most likely to buy.
Simple, Affordable, Effective
For a fraction of what other marketing costs, you get a fully managed campaign that keeps running in the background while you focus on making sales. No wasted ad spend, no extra busywork — just steady visibility .
Trusted by Businesses Who Want to Reach New Movers First
Text & Email Outreach
Be the first to reach new movers with automated text and email campaigns. Nobody else offers this. It’s instant, personal, and puts your store directly in front of families who just moved in.
Direct Mail Solutions
Want to double down? We also handle targeted direct mail campaigns. Add postcards, letters, and coupons alongside your digital campaigns for maximum impact.
Why New Mover Marketing
We connect you with people who just moved into your area. New movers spend more in the first 6 months than others do in 3 years and are 5x more likely to become repeat customers.
Real Retailers. Real Results.
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We’ve seen a noticeable lift in sales since using Settled. New homeowners are walking through our doors every week — and it’s all thanks to the outreach you’re doing behind the scenes. This is the kind of marketing we’ve been missing.
Frequently Asked Questions
What exactly does Settled do?
Settled connects your business with new movers in your area through text and email campaigns. We put your brand in front of families right as they settle into their new home, so you’re one of the first businesses they discover.
How do I get leads?
Instead of buying individual leads, you’re featured as the exclusive business in your niche within our new-mover outreach. That means when we welcome families to your community, your business is highlighted — and the customers who are interested reach out directly to you.
What types of businesses does Settled work with?
We work with a wide range of local businesses — from furniture, flooring, and home goods to service providers like roofers, dentists, chiropractors, med spas, and more. If new homeowners are a good fit for your business, Settled can help you reach them first.
How long before I start seeing results?
Most partners begin seeing engagement within the first few weeks, as new mover campaigns go out consistently. The exact timing depends on your niche and local market, but your business is introduced to every new family moving into your territory.
We help your business dominate locally by giving you exclusive access to new homeowners — first.
Smart outreach. Real results. One business per territory.
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